Services

A creator network built for fragrance.

Over 3,500 carefully selected fragrance influencers, content creators, reviewers, and social personalities worldwide. From global launches to niche product drops, we put your brand in front of the people who shape what fragrance buyers buy.

The offer

Trusted creators. Real commercial impact. Built for fragrance.

We connect fragrance brands with the creators who shape what people actually buy, from global reviewers to high-engagement micro voices.

Each partnership is sourced, briefed, and reported on properly, so you always know what your spend returned.

The result is commercial: real reach into engaged fragrance communities, credibility with buyers, and sales across social and ecommerce.

Macro

1M+

Recognised industry voices with reach across markets and a credibility halo brands cannot buy with paid alone.

Mid-tier

100k–1M

Established fragrance reviewers and lifestyle creators with high-trust audiences and consistent posting cadence.

Micro

3k–30k

Up-and-coming voices with the highest engagement rates and the kind of authenticity that converts to first-time buyers.

In the room

The network, on the stand.

Creators briefed in advance, walked through the launch range, and shooting on the day. The same playbook runs at Esxence, Cosmoprof, and every fragrance event where buyers and creators are in the same room.

Kirk Thomason meeting a buyer on the show floor
The network, in person.
Kirk Thomason with a creator on the show floor
Faces from the floor.
Kirk Thomason with two partners at the Evody fragrance stand
Buyers and creators, same room.
Kirk Thomason with a buyer at the HARB’S fragrance stand
Deals done on the floor.
Beauty and fragrance campaign portrait, three models against a warm arch backdrop
Creators, front and centre.

Curious?

Let us scope a creator activation.

A 30-minute call to map your launch, the creators that fit it, and the kind of commercial impact you can realistically expect inside 90 days.